Home / Artificial Intelligence / Artificial Intelligence: Moncler brings online channel in-house, to double share in three years – Reuters

Artificial Intelligence: Moncler brings online channel in-house, to double share in three years – Reuters

Artificial Intelligence:

(Reuters) – Italy’s luxury group Moncler will bring its e-commerce channel in-house with a view to double the share of its online business over the next three years, the company said on Monday.

Online sales accounted for 10% of the total in 2019, split broadly equally between the brand’s website Moncler.com and third parties, according to analysts.

The luxury outwear maker previously managed its e-commerce business in partnership with online retailer Yoox Net-a-Porter (YNAP), now owned by Cartier maker Richemont, an agreement which expired this year.

Moncler said the direct management of its e-commerce will start with the United States and Canada in October this year.

In addition, Moncler will launch a fully integrated e-commerce platform in 2021, the company said.

“The use of artificial intelligence, already applied to warehouse management, demand planning and store replenishment, will be extended

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